THE KEY TO A SUCCESSFUL WEB SITE IS
CONTENT, CONTENT AND CONTENT.

Web Design and Promotion takes time and effort to make a site work. It is just not enough to post a pretty brochure. You must offer viewers a reason to visit, a reason to stay and a reason to come back. That takes thought, planning and frequent updating of your site.

We can help you succeed on the Internet. Why? We know how to market profitably and professionally . . . and above all, we know advertising and promotion, both on the Internet and in all other media as well. If you want a professionally designed web site which you can be proud of, we can build it for you.

Yes, you can design your web site. but consider:
• How much time are you prepared to spend away from earning a living and learning HTML and how to do the design of your own site?
• Are you a skilled copy writer? Web sites are about content, not about pretty gimmicks.
• Are you capable of doing your own graphic design work?
• How good will it be when you have finished? Will it really reflect your company image and be of sufficient quality?
• How much time can you devote to updating i and managing it?
• How much time can you spend promoting it, listing it with search engines?

WE REPEAT
THE KEY TO A SUCCESSFUL WEB SITE IS
CONTENT, CONTENT AND CONTENT.

Fancy graphics and special effects are important, but what your viewer wants is steak, not sizzle. Creating content which is useful, easy to assimilate, attractively presented and useful is our specialty.

Anyone can learn HTML and create a web site. The net is cluttered with useless sites, vanity sites and just plain terrible sites created by dilettantes.

It takes genuine advertising expertise to create a web site which works. We have on staff expertise offering you over thirty years in advertising, copy writing, design, public relations and promotional marketing. You can play with amateurs or you can work with professionals. Your money, your choice.

If you have a web site which is not getting any significant traffic or which is sub par or not meeting your expectations in any way, we can sort all that out. Our prices are not the cheapest. Each project is individually quoted since requirements vary so much. But we will build you a first class web site. You can count on that. To discuss your ideas and needs, just contact us. See the box at the bottom of any page for our contact information. Here is a page of free tips on promoting your web site.

Getting listed in Web Search Engines is an ongoing process. It takes several weeks for your initial submissions to show up in the results. You must then work to first get your site listed in the first three pages of any search results. You must fight to maintain that position and fight to improve it.

Kirwood will get you better position in the major search engine results. We are expert at the process and have the tools and knowledge to do the job. Custom Designed Web Site Submission Package: This process will dramatically improve your position in search engine results.

We first create portal pages based on up to 20 keywords for your site.

Those pages will then be submitted to the major search engines daily for the first month, and weekly for the next two months. We will provide you with daily or weekly submission reports proving that we have made the submissions as promised. In addition we provide progress reports which show how your site is doing in the search engines, what you competition is doing and the key words people are using to locate you and your competition.

This Custom Designed Web Site Submission Package is $350.00
( 50% payable at the start and 50% sixty days after the start of submissions. )

We also can build larger programs to meet any need.

Where Does Your Site Stand Now? We can offer you a custom designed and very detailed analysis of your site's current standing in the major search engines, based on the keywords you supply. The will be similar to the sample report posted at Sample Web Site Position Report.

Choose a simple name The best and most obvious choice is your companyname.com. Make sure that you can say the name and your email addresses to people over the phone without having to spell them out. Avoid cute, silly or trendy names which can go out of fashion or embarrass you and your staff.

Remember too, that your domain name is also going to be the last part of all your email addresses. All your email will be like this: info@yourname.com or president@yourname.com. So keep your domain name as simple as possible.

How to get your own domain name:

Your ISP, the people who will be hosting your web site are the best people to register your domain name for you. They should do this for free as part of their services. Internic will bill you directly for their fees. Currently the fees are about US$75.00 for the first two years.

When you get your domain name: Put it on all your stationary, business cards and in your promotional and advertising material. You can phase it in as your material is reprinted if you need to save a few bucks. But above all you MUST promote and promote and promote your web site to get results and make money from your web site. The most important thing you can do is register your new site with the search engines.